Nobody is aware of who PRESIDENT is. Sure, there are theories – and fairly sturdy ones at that – however neither the vocalist, or the bands’, identities have been revealed. As an alternative of their identities, listeners are greeted with figures entrenched in political imagery. And it feels pointed, to have an nameless, presidential band in a time the place fashionable politics have by no means been so unstable. And that type of nameless and on-the-nose artwork is what attracts folks.
As a result of we, as a inhabitants, are nameless as an entire. People who find themselves elected to be on phases are by no means nameless – they can not be.
And but, even when PRESIDENT took to the stage for the second ever time this previous weekend in London for his or her first headline present – which was offered out, thoughts you – the band was unidentifiable.
Donned in numerous masks of various shapes, vocalist President, drummer Vice, bassist Protest, guitarist Heist identities’ have been obscured from folks standing in entrance of them. And regardless of it being their second ever reside efficiency, PRESIDENT carried out a canopy of Deftones‘ “Change (In The Home of Flies)” and included their unreleased songs off the upcoming EP, all of which was met with rave critiques from UK publications Kerrang! and Rock Sound.
And whereas it could possibly really feel to some prefer it falls in step with related tendencies of masked bands as of late, there’s one thing to be stated about with the ability to stay nameless in 2025. And why bands that base themselves off anonymity are skyrocketing earlier than our very eyes. And the reply is de facto quite easy.
It is as a result of anonymity is what so many individuals crave – to not be identified, to not have their lives monitored by the unknown on-line, to reside as if there is no such thing as a one watching.
So, it is smart that nameless bands have captured the eye of most people. Whatever the band’s sound, the concept a band will be well-known and be unknown is intriguing to listeners, after years of unfiltered and fully accessible details about anyone and everyone. This time interval has shortly formed a technology of listeners are used to with the ability to discover out something about any given artist on the very fast click on of a button, but they’re now challenged and compelled to both examine, or settle for the trickles of data supplied to them.
Not like the established order, PRESIDENT‘s data got here in trickles.
It started in February, when images of a silhouette in a darkish hallway emerged, and at the same time as extra data was gently fed to most people within the type of mere breadcrumbs, folks have been hooked earlier than the band had even launched music.
As soon as the silhouette was revealed to be a masked frontman by Could of this yr, the band introduced and launched their first single on the identical day – a debut single which now has 8 million listens on the time of writing, “In The Title Of The Father.”
And there must be little doubt {that a} band so encased in political imagery and symbolism rising the month after Trump began occupying workplace performed a hand in attracting listeners.
Individuals who have been confused, indignant, pissed off, resentful – all had a model new, nameless presidential icon to show to. The unidentifiable nature of President permits for folks to connect their very own beliefs, and their very own opinions to him, mentally making him into the political candidate they hoped for, emboldened by the truth that PRESIDENT‘s reveals are known as rallies, their first ever UK tour is called the ‘Marketing campaign Path,’ they usually tackle their followers as ‘residents.’
Individuals are searching for a frontrunner, somebody to comply with. PRESIDENT emerged at a time the place so many individuals’s religion was wavering.
So, it ought to come as no shock {that a} band with three tracks, and simply seven minutes of recorded studio music, have skyrocketed in the way in which that they’ve. They symbolize one thing the American folks don’t have in the mean time – anonymity, and a presidential determine they will look as much as. And whereas the band have stated that they “by no means got down to lead. However when sufficient folks stroll beside you, it turns into a march. The Marketing campaign Path is for everybody who’s felt one thing stir inside them. Now could be the time to boost your voice.”
The Marketing campaign Path is because of begin at the start of subsequent yr, after the debut of PRESIDENT‘s inaugural EP, King Of Terrors. And it has been reported that the EP addresses the fears of the widespread public in the mean time, exploring the stability of sunshine and darkness, faith, politics, and the final word assure of life – dying. And in a time the place all of that feels so sure, and unsure, PRESIDENT‘s affect could be very a lot welcomed. As a result of of their phrases, the EP was:
“Cast in solitude. Formed by reminiscence.
These are chapters drawn from the
shadows we are inclined to sidestep—
as a result of dealing with them calls for extra
than most are prepared to present.PRESIDENT started as an try to
confront the uncomfortable.
To look at others embrace that
confrontation has been quietly profound.
There’s nonetheless work to be carried out.
We press ahead”
Individuals want somebody to inform them to maintain shifting ahead. And if it is a masked band that folks can latch to for safety in unsure political climates, so be it. PRESIDENT symbolize every thing folks want that they had: anonymity and the security that comes with having a anonymous president.
You’ll be able to pre-order the King Of Terrors EP right here, and take a look at the dates of PRESIDENT’s Marketing campaign Path beneath.
ninth January 2026 – Les Étoiles @ Paris, France
tenth January 2026 – Bitterzoet @ Amsterdam, Netherlands
eleventh January 2026 – Luxor @ Cologne, Germany
thirtieth January 2026 – Exil @ Zurich, Switzerland
1st February 2026 – La Nau @ Barcelona, Spain
2nd February 2026 – Nazca @ Madrid, Spain
twelfth April 2026 – Academy @ Dublin, Eire
14th April 2026 – O2 Ritz @ Manchester, United Kingdom
fifteenth April 2026 – SWG3 TV Studio @ Glasgow, United Kingdom
seventeenth April 2026 – Venture Home @ Leeds, United Kingdom
18th April 2026 – Electrical Bristol @ Bristol, United Kingdom
twentieth April 2026 – UEA @ Norwich, United Kingdom
twenty first April 2026 – O2 Discussion board Kentish City @ London, United Kingdom
